Project Objective: Review a Changing Mechanism of Market Practice
It is the intent of this project to profile, from a general management perspective, a market mechanism - trade practice between buyers and sellers of goods or services. The study involves a review of the history and possible futures of a mechanism of the market - identification, authentication, negotiation, pricing, fulfillment, settlement, returns, etc. This analysis of market mechanics reflects changes in the practice of commerce as we enter the 21st century.
Product Description and Profiling - Catalogs, Agents, . . .
Logistics and Fulfillment - Forward and Reverse
Profiles - Customer and Other Stakeholder Profiling
Rights Management - Watermarking, Biometrics, . . .
Last Mile - Local/Residential Delivery of Goods
Returns Services - Reversing the chain
Post-Sale Services - Patterns of relationship management
M O M
The wheels of commerce are in transition and the new economy seeks new mechanisms of the marketplace. The intervention of information technologies in markets serves to create new market practice possibilities. The MoM project permits us to drill down and review new possibilities for a market practice.