July 23, 2001
What's in a name? Introducing Emory's Briarcliff and Clairmont campuses
By Michael Terrazas email@example.com
After much discussion among students, faculty and staff to come up with
suitable monikers for the Emory satellite campuses formerly
known as Emory West and University Apartments, the Board of Trustees
Real Estate, Buildings and Grounds Committee has selected Emory University-Briarcliff
Campus and -Clairmont Campus.
The committee first chose Clairmont Commons and Briarcliff Commons to reflect the ancient use of commons in academic settings, according to University Secretary Gary Hauk, but a local developer already was using Briarcliff Commons to name a cluster of homes around Northlake Mall.
Curt Carlson, vice president for Public Affairs, came up with final solution.
The east and west campuses are firmly part
of Emory, not auxiliary enterprises of some kind, Carlson said.
Their names should reflect this status. At the same time, for practical
and logistical reasons, they need some kind of unique identification.
The bottom line is that when a person enters the gates to these campuses,
they should feel they are truly at Emory University.
My bias against calling them east and west
was that other universities do it, and
Institutional memory being what it is, Schill said the two campuses likely
will be casually referred to by their old names for a while; for example,
because of when the name change was formalized (it was approved in early
July), Parking Director Bill Collier said the printed materials for 2002
parking registration still will have the old University Apartments name
listed for the Clairmont Campus Parking Deck.
But over time the new names will take hold and the old will fade away. New signage will be installed at both campuses soon.