December 12 , 2005
in touch with weekly news podcast
Even for those people who don’t (yet) have an
iPod or similar mp3 player, it’s impossible to miss the vast
number of students hopping onto the digital music revolution and
sporting those slender white earphones like a fashion accessory.
No longer just a music player, the iPod and its competitors
are rapidly transforming
the radio broadcast industry—with television and cable following not far
behind, now that Apple has expanded the iPod’s utility from storing and
reproducing music to “podcasting,” by adding podcasts as a category
to its popular iTunes software.
Now, Emory community members interested in a brief
synopsis of happenings on
campus can catch this new wave and listen to the “Emory Week in Review,” a
weekly podcast, written and narrated by Curt Carlson, senior associate vice president
of public affairs, and Tiffany Davis, media relations coordinator.
“Alumni who want to stay connected to the University in a new, personal
way, and even Emory’s on-campus community members, will find this an appealing
way to quickly learn about and experience a taste of happenings in their own
backyard,” Carlson said.
In a nutshell, podcasting is a way of distributing
audio and visual information via the Internet by automatically transferring
information to a computer.
It then can be uploaded to mp3 players or transferred into other portable music
formats, allowing users to subscribe to audio content (such as segments of
news programming from National Public Radio) beyond music.
“The stories are timely, carry a certain amount of human interest, reinforce
the themes of the strategic plan, or have as part of the content a good sound
actuality that will add listenability to the story,” Carlson said.
Slowly, universities are beginning to dip their toes
into the exploding world of electronic media. For example, Duke University
gave out free
iPods to an incoming freshmen class, and just this semester Emory chemistry
Professor Justin Gallivan started podcasting his lectures.
“The feedback has been overwhelmingly positive,” Gallivan said. “The
students love it because they can listen to the podcast anywhere, whether on
a bus from Clairmont Campus or on a plane on the way to an interview, and they
can replay parts of the lectures as often as they need.”
Gallivan uses what is called an “enhanced podcast,” which
has the ability to display artwork. “I use a lot of visuals
in my class, and this enables me to have pictures from lectures,
pictures of the blackboards, slides
and/or links to the Web,” he said. “That way, students can
hear my lecture and see the visual at the same time.”
“Just as universities have been ‘print-literate’ over the
ages, now is their opportunity to become ‘electronic media-literate’ or ‘video-literate,’ and
learn how to communicate with audiences in ever more dynamic and effective
said. “Our new little podcast is just the tip of the iceberg of
The Emory Week in Review is available at www.news.emory.edu/pods/.
Community members interested in submitting story ideas should
e-mail Davis at firstname.lastname@example.org.