Emory Report
October 3, 2005
Volume 58, Number 6


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October 3 , 2005
New VPs hired for HR, marketing

by michael terrazas

Last week Emory filled two important senior administrative positions, as Peter Barnes and Ellen Dracos Lemming were announced as the University’s new vice presidents for human resources and marketing, respectively. Both appointments are pending approval by the Board of Trustees.

Barnes, who takes over Human Resources following the departure of longtime HR vice president Alice Miller earlier this calendar year, comes to Emory from the University of North Carolina–Chapel Hill, where he serves as senior vice president and director of human resources of the UNC Health Care System, and also as compliance co-officer and director of graduate medical education for UNC Hospitals. His appointment is effective Dec. 1.

“I am delighted that Peter Barnes has accepted our offer and pleased to welcome him to Emory,” said Executive Vice President for Finance and Administration Mike Mandl, under whose operational umbrella Barnes will serve. “[At UNC] he serves contemporaneously in three executive-level roles, demonstrating his understanding and commitment to both higher education and health care missions. He was the clear first choice overall for Emory among an accomplished pool of candidates.”

“Every single person I interacted with told me what a wonderful place Emory is—they complimented the leadership, they expressed belief in the mission, and they were positive about the future. I found myself wanting to be a part of this,” Barnes said. “On a professional level, I am focused on matters that have meaning and impact on employees, staff and leaders. Emory will retain and recruit a wide array of human talent, and be able to work with the community to fashion a work place of which we will all be proud.”

Barnes is a UNC alumnus, where he studied as a James M. Johnson Scholar and earned a B.A. in biology and English. He was recommended for the Emory HR post by a search committee, chaired by Vice President for Finance Edie Murphree, composed of individuals from across the University and Emory Healthcare.

Marketing VP
Dracos Lemming comes to Emory after seven years at The Home Depot, the last serving as vice president for brand marketing and president of Home Depot Incentives Inc. A 1985 graduate of Duke University in psychology, she has held a number of marketing positions in different industries throughout her career, including a yearlong stint as vice president for marketing at Kaplan Educational Centers in New York.

Dracos Lemming’s appointment represents a new strategic direction for the University, which has decided to significantly ramp up its efforts in external marketing. Hers is the first of two vice-presidential hires (the other focusing on communications) promised by Johnnie Ray, senior vice president for Development and University Relations.

“When we began this search, we said we wanted someone with proven success in the corporate marketing world, and that’s exactly what we found,” Ray said. “Ellen Dracos Lemming has demonstrated a remarkable acumen in every industry in which she’s worked, whether it’s home improvement with The Home Depot or brain improvement with Kaplan. We know she’ll continue to excel in marketing the kind of intellectual improvement we specialize in at Emory.”

“I am thrilled to be joining President [Jim] Wagner’s and Johnnie Ray’s leadership teams as the University continues its strategic journey. Emory is an exceptional institution, and I’m looking forward to taking the Emory brand and reputation to the next level by applying proven marketing and branding principles,” Dracos Lemming said. “Word of mouth will be the most effective marketing tactic we can utilize. I consider every person in the Emory family to be an important brand manager; all of us will need to work together to make Emory the ‘university of choice’ for key groups: faculty, students, alumni, administrators, employees and the community.”

Dracos Lemming will begin on Nov. 1, Ray said, though she will participate in October in a number of projects and meetings.